Since I'm setting out to write a book about the three R's, it's worth establishing a clear boundary at the outset. (see above table)
Refurbishing is the most accessible of the three strategies:
- It requires no specialized tooling (screwdrivers, cleaning supplies, basic test equipment)
- It can be performed in a small workshop or even a garage
- It has the lowest barrier to entry for small businesses and entrepreneurs
- It delivers value quickly (days, not weeks)
Refurbishing is also the most scalable in terms of volume. A remanufacturing line for automotive engines is a capital-intensive operation. A refurbishing line for laptops can be set up in a warehouse with rented tables and hired labor.
And refurbishing is often the only economically viable strategy for low-to-medium value products. No one remanufactures a $50 coffee maker. But thousands of coffee makers are refurbished every day. In short, refurbishing works because it aligns economic incentives with life extension. It is not charity. It is good business.









No comments:
Post a Comment